Create conversions
Ecommerce Website Design
Whether new to selling online or looking to optimise and promote an existing ecommerce website, AUX can provide and manage a Shopify store or Squarespace wesbite to fit your business needs.
Shopify & Squarespace
Shopify and Squarespace are are easy to use and cost-effective ecommerce platforms that come with an ecosystem of apps to provide functionality, helping to minimise custom development and maintenance. However, easy to use templates and functionality are only part of the story and an online shop is more than just an online list of products.
Modular approach
AUX takes a modular approach, integrating your website with other services such as inventory management, CRM, dispatch and shopping channels (such as Google, Facebook and Ebay) to support marketing activity and drive sales.
Process
With a clearly structured process to define, build and promote your website AUX will support you through the stages required to reach your business objectives.
Generate prospects
Brand Communication
In an increasingly challenging online environment, the only way to set your business apart from the competition is to have a clear positioning for your brand with attention grabbing creative and messaging.
Get noticed
Recearch suggests 89% of advertising is ignored, so distinctive and memorable messaging with persuasive copy and clear customer journeys helps reduce wasted spend and retain repeat business.
AUX will work with you to get to the truth of your offer and develop campaigns to drive business leads and sales.
Make a plan
With a clear positioning and online presence, AUX can develop a digital marketing strategy to achieve the right mix of activity to get your business noticed, creating leads, sales and repeat business at a cost appropriate to your margins.
From prospecting and retargeting through to the final conversion, a clear and understandable strategy gives you the confidence to invest in growing your business online – jargon free.
Online Marketing & Strategy
Build a network
Communication Channels
To deliver your online strategy, AUX can assist with developing effective and creative campaigns for your brand across different channels to reach new audiences and repeat sales from existing customers:
Shopping feeds
Email & CRM
Paid and organic search
Paid and organic social media
Affiliates
Online PR.
Define a framework
If you are a growing small business you will probably face the challenge of managing data to understand your marketing activity and it’s becoming more difficult than ever to accurately attribute results to online marketing.
However, an effective data strategy and reporting framework can help manage customers and determine trends for decision making. AUX can assist with a data strategy and reporting across the following areas:
CRM
Inventory management
Sales channel integration
Shipping integration
Analytics and reporting.
Data & Channel Integration
Create ideas
Creative Services
Delays in website builds are most often due to content creation not being considered and commissioned early enough in the process.
AUX can assist with commissioning copywriting, photography, illustration and even (psst, don’t tell anyone) use of AI. All created and optimised with a consideration for online use that’s accessible and search friendly.
